Employers do not have a day to browse all cover letters, which is why people have to brief in the message they want for employers to know. Likewise, they need to be consistent and true to the details and information they will allot in the cover letter. To have the most accurate letter format, they should take enough time to plan its overall construction. They have to know that it can help them land the job they need. Taking shortcuts in some of the information they wish to convey will do them no good. It is strongly suggested to gather up their senses in creating the best cover letter.
In reality, there are just some people who have developed this mania over grabbing hold of the most unique cover letter format they can find. They think that they will need all the research that can ensure their application letter achieves a desirable look. They feel that if it is not attractive or interesting enough, their cover letter format will end up being thrown in the trash bin.